As JENSEN auto racing roars into a second high-profile year, its two sponsored drivers, Von Smith and Jon Lemke, are both enjoying successful seasons with consistently high marks. Von Smith, Division Two leader, bested the five other division leaders at the National Hot Rod Association’s (NHRA) invitation only All Star race on June 14th at The National Trail Raceway in Columbus, Ohio. A three-time world champion in the IHRA, Smith remains in contention for the national title in his first year in the NHRA. On the NASCAR front, Jon Lemke grabbed the checkered flag on July 28th at Colorado Springs’ Pikes Peak International Raceway elevating him into fifth position in the Remax Challenge Series’ points race.
"Auto racing is an exciting sport, and it appeals directly to the same audience that buys and enjoys our mobile electronics," explains Meril Weinstein, vice president of marketing services, Recoton Audio Corporation. "It is a great way to strengthen ties with our end users and retailers alike."
JENSEN began its affiliation with both Smith and Lemke as an associate sponsor in 1999 and earlier this year, stepped up the programs becoming the title sponsor for both teams. Smith and Lemke’s racing schedules, results, driver profiles and vehicle photos can be viewed on the Internet by visiting the Promotions and Events section of JENSEN Mobile Electronics’ Web site.
Link for more info: www.jensen.com/mobile
